Working in partnership with the talented team at Bright + Co, we designed an engaging sales center experience for Lennar's newest coastal community, Beau Coast, in charming Beaufort, North Carolina. Lennar chose to repurpose Taylor's Creek Grocery, a 2,500sqft shop nestled in the heart of Beaufort's historic district. They were looking to achieve a sales space that not only reflected the laid back lifestyle of the community, but one that also provided a relaxed yet efficient sales approach where potential buyers could explore freely without pressure to buy. To achieve this, we blended the materials and colours of a laid back coastal style with the simple lines and textures of an industrial aesthetic, providing a warm and functional space on top of a well-functioning sales platform.
This was a winning RFP for a Chick-fil-A pop-up that envisioned what the store brand would look like as a College Football Stadium. It was activated at two semi-final games and one final championship game. The experience included sign-up, spirit tunnel, trivia/display, game screens, hall of fame memorabelia, cheer booth, and a Chick-fil-A sampeling area.
Every year NFLX brings together the largest sponsors of the NFL for an interactive user experience. This was an experiential branding concept presented to Under Armour for their NFLX exhibit.
Leggs on the street. This quick concept study explored a couple pop-up options to bring the Leggs brand to life on the street and bring more attention to the brand through limited release events.
This was a concept developed in partnership with Coca-Cola for entry into Expo Milano.
BE GO DO. This retail system concept was part of a larger retail store vision we developed for Verizon. It was designed to be modular so each part could stand on it's own or grow to form a larger eco-system.
Keurig needed a dramatic way to reveal their new Kold product line to their VP's and investors. "A twenty five foot iceberg should do the trick."
When the Greenville Humane Society needed a new home, they asked EP to direct the brand integration so it would carry through into the architecture. Although GHS has been a pro bono client for years, this is the first time our Experiential Branding team had the opportunity to work with them, and we had a blast! On behalf of GHS we worked closely with MPS Architects to design & develop the reception areas, retail wall, fixtures, wayfinding and super-graphics for all the interior/exterior public spaces.
This was the third year we updated the Penguins Studio at Console Energy Center. In an effort to showcase the dynamic relationship between Verizon and the NHL we designed a continuous banner that celebrated the energy and speed of Verizon's network that fed into the stick of #18 James Neal.
St Andrew's at Historic Hyde Park was a concept for a 340-acre mixed-use development proposed for Upstate New York in the heart of wine country. Located directly across from the Culinary Institute of America, the world’s premier culinary college, we were tasked with the challenge of creating a world class hotel, destination retail, and an unparalleled dining experience for the Market Square. With ongoing seasonal events and entertainment, Thursday night tastings, cooking demonstrations, and live music, St. Andrew’s promised to be a signature destination. The full concept package deck can be made available upon request.
Sheridan Ridge Private Reserve is a luxury second-home community for people with a common interest in Motorsports. Here I’ve highlighted just a few of the amenities that we designed for this 1,400-acre site in the rolling hills of the Blue Ridge Mountains in Southwest Virginia. The full concept package deck can be made available upon request.
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